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Philip Martin

Head of Marketing Amadeus Rail

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Results of our poll - How do you book your long distance train journey?

  • The majority of train tickets for long distance travel are booked online through the providers website. Whereas a short journey will more likely be bought at the station the longer journey requires planning, therefore advanced booking. Many railways are selling more and more ancillary products through the website, car rental and hotels being the main products to be found. Some sites have gone as far as weekend packages, cruises and local activities. Some would say they are becoming tour operators. I'm a great fan of Eurostar advertising, sometimes very funny and clever, they sell the destination, its a great way to give people a taste of what they might be missing oh and by the way you can get there by travelling on .... nice!

    Philip Martin's avatar

    11 Dec 2009

    Posted by: Philip Martin

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