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    TIME TO SHAPE UP FOR THE BATTLE FOR THE CUSTOMER 

    Three railway segments have evolved with a focus on new business, competition and demands from the traveller, each of them, with a different goal. 

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Amadeus Rail Blog

3 STEPS TO BETTER INTERNATIONAL SALES

Posted by Philip Martin on April 21, 2017

Rail is fun to book! It really is!

With more ways to connect booking channels to railways, we are seeing new clever front ends that are making booking rail an enjoyable experience. The knock-on effect is greater visibility and trust in rail travel. Travel agencies both online and offline would traditionally wait for the traveller to ask for rail. Now, with new booking tools that are integrated into the sales process, they are offering rail upfront as a viable option.

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Rail in Scandinavia, ready for lift off!

Posted by Per Scherdin on March 21, 2017

Rail is very important for the Swedish corporate market and was a natural part of the Amadeus offer with SJ (Statens Järnvägar) right from the beginning of Amadeus existenceNow with the launch of Rail Display, we’re taking rail to another level. Concretely, what does it mean for a railway, and what is the role of Amadeus local teams when a new solution is launched? 

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Antoine de Kerviler: Global Head of Amadeus Rail & Ground Travel

Posted by Eve-Marie Morgo on March 02, 2017

We’re excited to announce Antoine de Kerviler, as Global Head of Amadeus Rail and Ground Travel. Antoine, who joined us in December 2015 as Director of Research and Development, will take the leadership of the Amadeus business unit. Keep on reading to get to know Antoine and his vision of the rail industry.

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4 ways mobile technology is enhancing rail travel

Posted by Marta Desviat on February 17, 2017

Technology is powering all customer touchpoints, and when it comes to rail travel, there are some great success stories about mobile technology and railways. Nowadays most of the railways are using innovative systems to reach their customers anywhere and anytime for a more personalised journey. Keep on reading to learn how railways have evolved using mobile technology

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[Infographic] Amadeus rail technology: behind the scene

Posted by Eve-Marie Morgo on February 09, 2017

Technology and innovation are at the core of Amadeus business, as a proof of it, we invested +€4 billion in R&D since 2004 and are ranked #10 IT company in the world (Forbes 2015-2016). Now, how much do you actually know about the technology behind our systems? Concretely, what does it mean for a railway? Find out here with our rail technology infographic

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Using Big data to boost travel efficiency

Posted by Marta Desviat on February 02, 2017

It’s hard to determinate the enormous potential of big data for the travel industry as a whole. In 2013  it became the buzz word and we identified how it was about to transform rail travel, in our report ''At the Big Data Crossroads''.

What has changed and what is the impact of big data on the rail industry and the travel industry today? 

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How is technology changing the rail industry?

Posted by Marta Desviat on December 14, 2016

The Rail Revenue World Congress 2016 brought together rail industry experts with the objectives to look at ways of using technology to grow revenue and increase customer engagement.  Amadeus was part of it, and Thomas Drexler,  shared his view on how technology is changing the rail industry and how to bring real innovation to railways

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Building the FUTURE railway: European rail summit 2016

Posted by Marta Desviat on December 14, 2016

The European Rail Summit celebrated its 12th edition last November in Vienna. The event opens a dialogue between the different key players from the rail industry under the motto: 'The Next Generation Railway'. Keep on reading to learn the main takeaways. 

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National railways facing competition

Posted by Marta Desviat on December 12, 2016

Welcome to our last blog in our series on how to win the battle for the customer'. In this blog, we introduce the "consolidators" and how they position themselves as the open access to markets across Europe is slowly taking place. 

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Competing or collaborating to win the battle for the customer?

Posted by Eve-Marie Morgo on December 05, 2016

Welcome back to our third blog in our series on how to win the battle for the customer'. In this blog, we present the "expansionist" companies and we analyse how to provide better passenger experience. 

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Changing tracks

Changing Tracks

Given all of the ongoing interest and investment, the future looks bright for rail operators across Asia Pacific. We have identified five make-or-break factors for rail travel in Asia Pacific to uncover the true potential of rail.